Style

“We’re seeing guests arrive in full white looks, dramatic ball gowns for afternoon ceremonies, or outfits so elaborate they could easily be mistaken for the bride’s second dress,” says Postigo. “The intention isn’t malicious, but the impact on the couple can be devastating.”

New Google Trends data reveals that searches for ‘wedding guest flats’ have surged by 120% over the past five years, with ‘flat wedding shoes’ climbing 50%, as guests increasingly reject painful footwear in favour of comfort.  

Ellie Kildunne isn’t just one of England’s top rugby players—she’s fast becoming a style icon in her own right.

In 2025, fashion has fully stepped back into the spotlight. Red carpets are glistening again, luxury events are in full swing, and occasionwear is enjoying a well-deserved renaissance.

Speaking of your travel outfit – comfort is key, but that doesn’t mean sloppy. Think slim joggers, a soft cashmere jumper, and a long coat or puffer that works from plane to resort.

At a cowboy themed wedding, cowboy hats are usually encouraged, especially for outdoor ceremonies. That said, always follow the couple’s guidance. If the invite doesn’t mention hats, check their wedding website or ask directly.”

Because the Britpop revival is officially on. And whether you’re dusting off your vinyl or digging out your parka, there’s one unexpected star of the style comeback: the bucket hat.

A scent this personal deserves to take centre stage. Keep your look clean and elevated – a crisp white shirt, tailored trousers or a flowing midi dress – and let your fragrance be the defining detail.

Alex Lovén MBE, founder of the sports and training equipment platform Net World Sports, explains what this piece of kit is, how trainers and rebounders vary, and how they can help transform complete novices into confident, seasoned players.

From lobsters to sardines and even crabs, we’re all going mad for sealife this summer. Inspired by the euro-summer aesthetic, NEXT has coined the trend ‘Marina-core’ – commenting on where it has come from and offering tips for styling.