As the world of fashion evolves, so does the jewellery that accompanies it. In 2025, minimalism is set to take a back seat, making way for bold statements and sleek, expressive designs.
As the demand for self-expression grows, jewellery becomes more than an accessory—it becomes a statement. Style and jewellery experts at PRYA reveal the must-know trends that are destined to dominate the year ahead.
- Sculptural Earrings
Elevating the art of accessorising, sculptural earrings will be the pièce de résistance in jewellery boxes everywhere as Paris Fashion Week already confirmed. These architectural wonders bring an artistic flair to everyday and evening ensembles, merging form and function with striking elegance.
- Personalised Pieces
Personalised jewellery remains a defining trend in 2025, with no signs of slowing down. “Persoanlised jewellery will always take centre stage at PRYA”, says Arwa. “There’s something uniquely special about wearing your own name or the name of a loved one around your neck. It’s a bespoke piece that celebrates individuality and connection.”
Popularised in the 90s by Sex and the City’s Carrie Bradshaw and embraced by the likes of Kate Middleton, personalised accessories have become timeless accessories. Modern takes on this trend, such as multi-name necklaces and initial jewellery are gaining momentum, with PRYA reporting a 150% year-on-year growth in the category. Celebrities like Hailey Bieber and Molly-Mae Hague have championed the style, fueling its popularity.
- Macro Necklaces
Go big or go home! Oversized necklaces are making a triumphant return, commanding attention with their chunky links, layered textures, and bold focal points. Whether worn over a crisp white shirt or a sleek black dress, macro necklaces will turn heads. Runway collections from Saint Laurent, Chanel, and others highlight this growing preference for oversized, expressive designs.
For those who love to personalise their style, stacked rings are the answer. Mix metals, gemstones, and textures for a look that’s uniquely yours—each stack tells a story. With 42.7 million posts on TikTok for #stackedrings, this trend has already gained traction and is set to get bigger in 2025.
- Aquatic Themes
Inspired by the ocean’s beauty, aquatic themes will ripple through 2025’s collections. Think shell motifs, iridescent finishes, and wave-like curves that channel the serenity and mystery of the sea.
- Bangles
This timeless wristwear gets a modern update with layered and mismatched designs. Bangles will dominate as a versatile accessory that transitions seamlessly from day to night.
- Long Chains
Sleek and sophisticated, long chains are here to elongate silhouettes and add effortless charm. Pair them with pendants or layer them for a touch of drama.
- Bag Charms
Fashion meets function as jewellery crosses over into accessories. Bag charms, adorned with gemstones, initials, or meaningful motifs, will transform handbags into personal style statements. The trend already has 20,500 for the hashtag on TikTok and PRYA predicts this is going to become even bigger in 2025.
- Statement Pearls
Forget your grandmother’s pearls—2025 is all about reimagining this classic. Think oversized, asymmetrical, or layered pearls that exude modern glamour. The “perfectly imperfect” pearl is being reimagined in contemporary settings, gaining attention for its modern aesthetic. This trend has already been spotted on major runways including Louis Vuitton, signalling its relevance for the year ahead.
- Bold Metals
Chunky gold, silver, and mixed-metal pieces are set to dominate. Expect statement cuffs, oversized hoops, and futuristic designs that scream confidence.
- Personalised Charms
Building on the personalisation trend, charm jewellery takes a meaningful turn. Whether it’s symbols of love, travel, or personal milestones. This aligns with a global market trend towards products that reflect individuality, with personalised jewellery expected to grow by over 7% annually.
Arwa Hassan, in-house style director at PRYA said, “Jewellery has always been a mirror of the times, reflecting how we see ourselves and the world. 2025 will mark a shift toward individuality, creativity, and unapologetic boldness. These trends aren’t just about style—they’re about telling your story and wearing it proudly.
“At PRYA, we’re passionate about empowering our customers with jewellery that captures their unique essence. Our designers are already hard at work, crafting collections that bring these trends to life. From everyday essentials to show-stopping statement pieces, PRYA’s 2025 line will ensure you stay ahead of the curve.”
For more style inspiration, visit the PRYA website.