Whether it’s the latest superfood ingredient or the must-have product you can’t live without, beauty trends and product overload can leave us feeling overwhelmed.
So when it comes to beauty, could the secret to great skin be ‘less is more’? It seems that 2021 is set to be the year of ‘skinimalism’ and your skin is certain to thank you for it.
We’ve become accustomed to over-cleansing and over-indulging our skin with a wealth of products all promising to deliver the perfect complexion. But the truth is, excessive use of active ingredients risks stripping away your skin’s natural barrier which is responsible for keeping moisture in and ridding pollutants. Overuse of powerful ingredients might also irritate the skin and could trigger redness, discomfort, and flaky patches. The secret to a healthy complexion? A calm, hydrated skin barrier.
Cult organic beauty pioneers, Green People, have been leading the way in simple, purifying, and functional skincare for decades. Their latest release, Nordic Roots, is a natural, organic skincare concept that draws on founder Charlotte Vøhtz’s Danish upbringing and Nordic heritage. This is skincare inspired by nature and the region’s native flora and fauna. Combining pure, clean and inspirational active ingredients, Nordic Roots nods to the Scandinavian values of simplicity and honesty. Scent-free and gender-neutral, these products deliver clean and functional skincare that really works.
Minimalist Skincare – The Cleanser
Start your minimalist skincare routine with Nordic Roots Cranberry Micellar Foam – £19.00 (150ml), a naturally refreshing cleanser with make-up dissolving micelles. Certified COSMOS Organic, it works in perfect harmony with your skin’s natural pH-balance, gently yet effectively cleansing the skin. Antioxidant-rich Cranberry Extract fights free radicals while Apple Cellular Complex delivers a hydrating cleanse while protecting the structure of the skin, boosting skin elasticity and targeting fine lines and wrinkles.
Minimalist Skincare – The Serum
After cleansing, follow up with the Nordic Roots Hyaluronic Booster Serum – £27.00 (28ml), a scent-free, intensely hydrating formula that is also certified COSMOS Natural. Blending organic plant extracts such as Sugar Beets and Hop Flowers with Hyaluronic Acid to deliver deep moisturisation, it works in perfect harmony with your skin’s natural pH-balance to leave it deeply nourished, calm and smooth.
Minimalist Skincare – The Moisturiser
Once your serum has settled into the skin, reach for the Nordic Roots Apple Complex Moisturiser – £25.00 (50ml). Certified COSMOS Natural, this intensely hydrating facial moisturiser will restore, protect and balance the skin barrier. Vitamin E-rich Oat Kernel Extract calms and soothes redness and irritation while Sugar Beets contain richly hydrating amino acids to hydrate and lock in moisture.
Minimalist Skincare – The Oil
Finally, treat your skin to a soothing and brightening boost with the Nordic Roots Marine Facial Oil – £28.00 (28ml). Certified COSMOS Organic, this nutritious elixir is enriched with Atlantic Seaweed to boost collagen production, which supports the structure of the skin, helping to firm and renew your complexion. Hop Flowers target hyperpigmentation and age spots while Oat Kernel Extracts soothes redness and irritation.
🌿 SUSTAINABLE GRASS PACKAGING:
The Nordic Roots range uses an innovative new sustainable outer packaging solution that is incorporated with 25% grass, offering a clean carton board that is compostable, biodegradable and 100% recyclable.