Marina-Core: The Sardine-Inspired Summer Trend Taking Over 2025

Sunday 25th May 2025 |

If you’ve noticed a sea-creature theme cropping up everywhere recently, you’re not the only one. 

From lobsters to sardines and even crabs, we’re all going mad for sealife this summer. Inspired by the euro-summer aesthetic, NEXT has coined the trend ‘Marina-core’ – commenting on where it has come from and offering tips for styling.

A fashion expert at NEXT commented on the rise of sea-inspired motifs and designs:

“We undoubtedly see iterations of ‘nautical’ inspired trends coming back year after year in the spring/summer months, but this year’s playful and relaxed take on the aesthetic is one we’re coining as ‘Marina-core’. 

“Inspired by the euro-summer lifestyle, the Marina-core trend drums up visions of sun-drenched coastal scenes – alfresco seafood lunches, market bags and idyllic streets on the Mediterranean coast.

“We’re reinterpreting the retro ‘seaside’ style with a boho feel – that means beaded crabs, embroidered lobsters, and painted sardines are making their way into our wardrobes this summer. These motifs pair perfectly with linen co-ord sets, raffia bags and crochet – creating a curated and stylish look that isn’t too novelty.

“The trend manifests itself in lots of different forms – from graphic T-shirts to embellishments on jute and raffia bags and shellfish-inspired jewellery. All can be worn home or abroad – however you choose to adopt the trend, it’s an easy way to channel laid-back, coastal vibes.”

Next’s top picks for getting the marina-core aesthetic are listed below: 

marina-core trend

Ecru White Coastal Beaded Fish Graphic Heavyweight Short Sleeve Crew Neck T-Shirt, £24

  • Available in sizes 6-26
  • Regular or Petite sizing

Fluro Pink Oversized Sardine Matchbox Graphic Short Sleeve Crew Neck 100% Cotton T-Shirt, £22

  • Available in sizes XS-XL

Purple Graphic Beaded Lobster 100% Cotton Crew Neck Longsleeve Sweat Top, £32

  • Available in sizes XS-2XL
  • Regular or petite sizing
marina-core trend

Blue/Gold Tone Fish Charm Bracelet Pack, £14

White Fish Motif Lightweight Scarf, £14

Accessorize Natural Lobster Jute Beach Bag, £30

Natural Raffia Shell Clutch Bag, £48

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