Ear stacking is no longer a trend, it’s a staple. From red carpets to TikTok tutorials, layered ear jewellery continues to dominate the style scene.

Now, new research from leading jewellery brand PRYA reveals that helix piercings are officially the UK’s most sought after style, according to Google search volume data.

In the past 30 days alone, UK searches for “orbital piercing”, “tragus earrings”, “conch earrings” and “mid helix piercing” have all increased by 5,000%.

Among them, helix piercings lead the pack, racking up 40,500 monthly searches – 1.5x more than conch piercings (27,100) and over twice as many as tragus piercings (18,100).

The surge is being credited in part to Molly-Mae Hague, who recently debuted her newly curated ear stack on YouTube, featuring a mix of delicate studs, sparkling hoops, and a standout helix piercing.

“As the ultimate UK influencer, Molly-Mae’s fashion choices often spark trends,” says Arwa Hassan, in-house style director at PRYA. “This means we can expect to see even more people levelling up their earring stacks in 2025.”

While styles like daith, rook, and industrial piercings remain niche, the helix continues to dominate. For those ready to refresh their jewellery look, here’s what you need to know:

What Is a Helix Piercing?

“A helix piercing is located along the upper cartilage of the ear,” Arwa explains. “It allows for a variety of jewellery styles, from bold studs to subtle hoops. Its versatility and stylish appeal make it a go-to for those looking to elevate their ear game.”

Top Earring Styles for Helix Piercings:

Hoop earrings – Small, dainty hoops offer a classic and effortless look.
Stud earrings – Simply yet stylish, studs can range from tiny diamonds to trendy shapes like lighting bolts, stars or pearls.
Chains – A delicate chain connecting two piercings, such as helix and lobe, adds an edgy, fashion forward look.
Cuffs – If you want a helix without the pain of a piercing, ear cuffs wrap around the cartilage for a similar effect.

How to Stack Earrings Like a Stylist:

“Start by mixing earring sizes,” says Arwa. “Larger hoops or statement pieces work best at the lobe, with smaller studs or huggies higher up for a balanced look. Add texture with sleek hoops and dainty shapes, and don’t be afraid to mix metals.”

For fool-proof styling, Arwa recommends following the ‘Rule of Three’:

One hoop
One stud
One statement piece

“Leaving small gaps between earrings also prevents the stack from feeling overcrowded,” she adds.

Get your earring stack started with PRYA:

Lori CZ Huggie Earrings (£22), Kasia Huggie Earrings (£24) and Emse Pearl Huggie Earrings (£26)

Lighting Bolt Earrings (£24) and Lighting Bolt Stud Earrings (£24)

Sasha Snake Ear Cuff (£20), Clio Ear Cuff (£20) and Molly Ear Cuff (£22)