Enter the 30 second lash lift. 3 years in the making and already loved by top beauty experts, BELLA’s hero WANDERLASH Mascara is the 30 second shortcut to instantly expensive lashes.
Expect hi-fi definition, a supercharged lift, dramatic length and lavish volume with a hi-tech holistic formula that enhances the structural integrity of your lash architecture.
With a water-based formula, lash volume is built fast and remains in your control with each swipe adding an extra layer of glossy drama. WANDERLASH redefines our eye makeup approach, removing the need for uncomfortable, time-consuming conventional lash lifts or frustrating falsies with an elixir that gives your lashes a dose of TLC.
“After a background in producing high-quality consumer goods, I wanted to create a phenomenal lash formula that gave a buildable false lash effect, yet remained comfortable and felt effortless to solve issues I faced with false eyelashes. I found that as many as 97% of other women had faced similar issues. Conventional mascaras left my eyes irritated and eyelash glue and lifting treatments would give me lash loss. Perfecting the WANDERLASH was a true labour of love, but the exceptional results and instant support from top celebrity MUAs such as Hannah Martin, Nicola Chapman and Celine Bernaerts has made every minute of effort worth it.” – Sabina Ranger, CEO + Founder of BELLA
WANDERLASH delivers a long-lasting, clump-free, instant false lash effect that leaves lashes upright and plump all day long. How? Designed specifically for a gravity-defying lift, the concave-curved wand has special lifting brush technology and is packed with intricate waved fibres that capture every single lash, submerging each in its curl-defining formula. The end result? Lifted lashes otherwise only achievable in the salon, that beg to be fluttered.
Rich and creamy in texture and intensely black in colour, the formula boasts a dynamic, unique blend of innovative active ingredients. Jojoba Oil promotes length, Hemp Extract hydrates and conditions and Blackcurrant encourages a thickness effect. Brimming with vitamins and potent antioxidants, each ingredient has been selected for their ability to nourish, protect and anchor follicles for longer, healthier, cashmere-soft lashes. The perfectly curated, viscosity glides on for buildable, effortless lashes which not only look their very best, but behave it too.
Set to be a cult favourite and future beauty icon, WANDERLASH has already amassed a beauty guru fan base (which is rapidly growing), with leading MUAs Hannah Martin, Nicola Chapman and Celine Bernaerts giving their coveted seal of approval. Housed in a gilded styled tube, WANDERLASH is proudly vegan, cruelty free and miraculously free from 30+ disrupting ingredients (including fragrance, parabens, silicones, talc, sulphates and other known eye irritants), for featherweight lashes that keep giving.
5% of every BELLA sale supports mental health causes via the BELLA Fund.
BELLA WANDERLASH Mascara | Available at bellaworld.com + johnbellcroyden.co.uk | £28
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