Brows By Sarah: The New Must Have Products

Sunday 20th Mar 2022 |

Every perfect day starts with perfect brows. You might be thinking that’s easier said than done, but not with the help of Sarah Fogg.

Sarah has taken the brow industry to a whole new level with her brow products that are more than just using a pencil or gel.

The Brows by Sarah range is the next generation of brow products as they integrate hair-growth and anti-ageing technology. The vegan, sustainable and cruelty free range has been clinically proven, is naturally derived and scientifically engineered.

Sarah says that “the regrowth formula of the Wow Brow product works by stimulating keratin production and strengthening weak brow hair. This helps brows to look and feel healthy whilst also keeping them sculpted and lifted. The anti-ageing benefits of the Fluff It Up product are improved skin elasticity and an increase in collagen production. These benefits are provided by a combination of plant extracts which help your brows to look younger and fuller for longer.”

Sarah Fogg, mastermind behind the perfect brow, is a celeb permanent make-up artist and cosmetic tattooist that has trained in the craft of brows for five years.


  • Wow Brow (£39.99), is a 3 in 1 product that adds depth, breadth and definition to your brow. With the choice of two pigments, this thickening serum intensifies each individual hair for an immediate effect. Most importantly, when applied daily, it reactivates hair growth, whilst stimulating keratin production and strengthening weak brow hairs.

  • Fluff It Up (£39.99), is a super lightweight, but strong clear gel that lifts, fixes and sculpts brows instantly. Containing a complex combination of plant extracts, this product will improve skin elasticity and encourage collagen production. When used alongside the Wow Brow, this product will give a longer-lasting hold to keep brows looking full and fluffy.

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